- Report
A guide to developing place-based, community-led, restorative marine tourism in Aotearoa New Zealand
Developed by OD&Co with support from the Cawthron Institute (July 2024)
Restorative Marine Tourism is a place-based and community-led practice that weaves together restoration efforts and tourism activities. This guide delves into the current state of Restorative Marine Tourism in Aotearoa, and identifies opportunities, strategies, and characteristics of successful approaches. It is a practical and insightful guide to activating RMT opportunities in communities across Aotearoa New Zealand.
This document champions the idea that a focus on blue economy tourism should lead with place-based, community-led, and restoration-focused activity, as this approach is best placed to serve our economic, environmental, social, and cultural well-being outcomes now and into the future. By linking our tourism system and infrastructure with the growth and emphasis of the blue economy, we can shed light on a new subset that draws on the strengths of these critical sectors for the future of our economy.
